Proposal：Operation Working Group for S7
I. Overview
Operation Team: Primarily responsible for the management of the LXDAO community. Tasks include but are not limited to community operations, new member integration, enhancing community influence, content production and management, media branding, business development, and more.
The team consists of various collaborative units such as the Media Branding Department and BD Team.
In the upcoming quarter, the LXDAO Operation Team will focus on “Content & Education”, “Partnership Expansion”, and “Community Operations & Growth”. Our aim is to extend the reach of LXDAO, attract more builders, enhance member development and conversion rates, establish deep relationships with partners, and optimize media and promotional channels.
II. Plans and Schedule
1. Focus on Optimism and MyFirst/Web3 Education Projects
- Optimism Community Building: Collaborate with the governance team to establish and maintain the Optimism Chinese community, regularly publish Optimism-related news and technical updates, ensuring the timeliness and relevance of the information.
- Monthly Tea Talks: Host a monthly Optimism tea talk to foster communication among community members and joint activities with partners, thereby strengthening community interaction and the influence of LXDAO.
- Online Interactions: Regularly organize lectures and seminars on online platforms to expand community participation.
- Web3 Education Promotion: Emphasize support for the MyFirstWeb3 education project and assist in its operation.
- Platform Growth: Implement various strategies to attract and retain users, enhancing the activity and engagement levels of existing users, thereby achieving sustainable data growth.
2. Partnership Expansion
- Deepening Partner Relationships: Systematically identify and establish in-depth cooperative relationships with at least 5 key partners to enhance influence and resource integration.
- Resource Sharing and Integration: Share resources and expertise with partners to maximize mutual benefits.
- Strategic Collaboration Projects: Launch projects targeting specific technologies or markets to strengthen tangible outcomes from partnerships.
- Web3 Technology Development Activities: Conduct Web3 product technology development activities for developers, such as workshops, project practice, hackathons, and hackerhouses, to attract top-level developers.
- Offline Events: Organize and participate in various offline events to enhance community interaction and expand influence.
- Joint Events with Partners: Host or participate in joint activities with partners to enhance exposure and community influence.
3. Community Operations
- Enhancing Community Engagement: Increase member participation and technical skills through regular online and offline tech talks, discussions, and workshops.
- Community Member Development: Support new members joining, cultivate more Buidlers, and provide an environment for member transformation and growth.
- Content Series: Organize existing content into series, create content support sections, and strengthen communication.
- Work Efficiency: Standardize basic promotional collaboration, improving work efficiency.
- Strengthening Project Linkages: Stay updated with LXDAO project information, understanding each project’s characteristics, pain points, and needs, and create content support sections. Provide necessary resources and support to promote internal project development.
- Optimizing Resource Allocation: Adjust resource distribution strategies based on project needs and community feedback, ensuring effective use of resources.
- Talent Development Program: Understand the needs of LXDAO community members, develop personal development plans for outstanding community members, provide better support for community and project needs, and promote sustainable community development. Train specialized talents in project operations (including operational learning and sharing, strengthening the capabilities of the operations team).
III. Budget
The monthly budget for the Operations Team is 12,000.
S7 will last for three months, from December 1 to February 29. We will apply for a total of 12,000*3 = 36,000 LXPU for the operating expenses of the operations team.
Here, LXPU = LXP + USDT/USDC, with a stablecoin and LXP ratio of 6:4.
| Role | Description | Quantity | Hourly Rate | Time | Budget |
|---|---|---|---|---|---|
| PM | Set the overall strategy and direction, ensuring organizational goals are achieved. Organize online events, maintain active community interaction. Optimize resource allocation, develop talent plans, strengthen project links, enhance operational efficiency. | 1 | 25 | 30h/week | 3000 |
| BD & Project Support | Handle internal and external cooperation and business expansion, establish partnerships. Provide partnership resources to project teams. | 1 | 25 | 20h/week | 2000 |
| Community Operations | Maintain LXDAO and Optimism communities, publish news, organize events. Track and share technical news. Organize weekly meetings. Facilitate member conversion and project interfacing. | 1 | 20 | 20h/week | 1600 |
| Content & Promotion | Produce various contents including weekly reports and activities. Manage social media, enhance brand influence. | 1 | 20 | 15h/week | 1200 |
| Technical Content Operations | Review and ensure accuracy of technical content. Collect and organize technical content. | 1 | 20 | 10h/week | 800 |
| Growth Strategy | Manage LXDAO Twitter growth plan. Provide growth strategy services to project teams. Lower hourly rate with result-oriented incentives. | 500 | |||
| Operation Advisor | 400 | ||||
| Open Bounty | Provide open bounties, metric-driven for community members. | 2100 | |||
| Activity | 400 | ||||
| Total | 12000 |
IV. Key Indicators
- Member Attraction: Attract over 100 new registered members.
- Member Growth: Add at least 10 new BuidlerCard holders.
- Brand Influence: Increase attention by 40% on major social media and media platforms.
-
Partnerships: Establish 5 in-depth partnerships and cooperate with 15+ partners.
- BD Incentive Plan — Hourly Rate + Milestone Unlock + Plan
- Media and Promotion: Strengthen media relations and enhance the influence of self-media promotion channels.
- Influence: Enhance valuable relationship establishment and conversion.
- Community Engagement: Significantly increase the activity and participation of the Optimism community.
- Education Project Expansion: Successfully promote Web3 education projects and attract more participants.
运营小组 S7 提案
一、概要
运营小组：主要负责 LXDAO 社区运营。工作内容包括但不限于：社区运营、新增社区成员、社区影响力提升、内容生产和运营、媒体品牌、BD 等。
目前运营组内有以下团队协作：媒体品牌部、BD Team 等 。
在新的一季度，LXDAO 运营小组将专注于**“内容与教育”和“合作拓展”及”社区运营及增长“**。我们的目标是扩大 LXDAO 影响力，吸引更多建设者加入，提高成员成长和转化率，与合作伙伴建立深度关系，优化媒体宣发渠道等。
二、计划及安排：
1. 聚焦 Optimism 与 MyFirst/Web3 教育项目
- Optimism 社区建设： 与治理组一起搭建并维护好 Optimism 中文社区，定期发布Optimism 相关的资讯和技术更新，保持社区信息的时效性和相关性。
- 月度茶话会： 每月举办一次Optimism茶话会，增进社区成员间的交流，以及与合作伙伴的联合活动，加强社区互动和 LXDAO 的影响力。
- 线上互动： 定期在线上平台举办讲座和研讨会，扩大社区的参与范围。
- Web3 教育推广： 重点支持 MyFirstWeb3 教育项目，并协助项目运营。
- 平台数据增长：采取一系列策略来吸引和保留用户，还可以提高现有用户的活跃度和参与度，从而实现数据的持续增长。
2. 合作拓展
- 合作伙伴关系深化： 系统性识别和建立与至少 5 家关键合作伙伴的深度合作关系，以增强影响力和资源整合。
- 资源共享与整合： 与合作伙伴共享资源和专业知识，以促进双方利益的最大化。
- 战略合作项目： 发起针对特定技术或市场的战略合作项目，增强双方合作的实质性成果。
- Web3技术开发活动： 开展面向开发者的Web3产品技术开发实践活动，如Workshop、项目实战、Hackathon和hackerhouse，吸引高水平开发者。
- 线下活动： 组织和参与多种线下活动，以提高社区互动和扩大影响力。
- 与合作伙伴联合举办活动： 和合作伙伴一起举办或参与联合活动，增强曝光度和社区影响力。
3. 社区运营
- 增强社区活跃度： 通过定期线上和线下的技术分享会、讨论会和 Workshop，提升社区成员的参与度和技术能力。
- 社区成员发展： 支持新成员加入，培养更多 Buidler，为成员提供转化和成长环境。
- 内容系列化： 将已有内容整理成系列，建设内容支持板块，加强信息沟通。
- 工作效率： 基础宣发合作标准化，提高工作效率。
- 增强与项目的链接： 实时跟进 LXDAO 项目信息，了解每个项目的特点、痛点及需求，建设内容支持板块。提供必要的资源和支持，以推动内部项目的发展。
- 优化资源分配： 根据项目需求和社区反馈，优化资源分配策略，确保资源的有效利用。
- 人才发展计划： 了解加入LXDAO 社区成员需求，制定针对优秀社区成员的个人发展计划，为社区和项目需求提供更好的支持，推动社区的可持续发展。培养项目运营专项人才（同时运营学习分享、强化运营组能力
三、预算
运营小组 每月 预算为 12000
S7 将持续三个月，从 12 月 1 日到 2 月 29 日，我们将总计申请 12000*3= 36000 LXPU 用作运营小组经费
其中，LXPU = LXP + USDT/USDC，稳定币和 LXP 的比例为 6：4
| 角色 | 说明 | 数量 | 时薪 | 时间 | 预算 |
|---|---|---|---|---|---|
| PM | 1. 负责制定组织的整体战略和方向，确保组织目标的实现。 2. 组织在线活动，保持社区积极互动，促进成员之间的沟通。 3. 优化资源分配，制定人才发展计划，加强与项目的链接，提升运营效率。 |
1 | 25 | 30h/week | 3000 |
| BD & 项目支持 | 1. 负责内外部合作和商业拓展，建立合作伙伴关系（不限于媒体和合作方） 2. 给项目组提供合作方对接资源 |
1 | 25 | 20h/week | 2000 |
| 社区运营 | 1. 维护 LXDAO 及 Optimism 等中文社区，发布相关资讯，组织月度茶话会和线上互动，提升社区活跃度和参与度。 2. 技术实事热点跟踪和群内分享 3. 组织周会 4. 社区成员转化和技术方向项目方对接 （在 LXDAO 日常事务未自动化前，维持 LXDAO 社区日常事务的运转） |
1 | 20 | 20h/week | 1600 |
| 内容& 推广 | 1. 输出内容（周报，活动，项目内容其他内容） 2. 负责社交媒体账号的日常运营，发布更新，互动回复，提升品牌影响力 |
1 | 20 | 15h/week | 1200 |
| 技术内容运营 | 1. 技术板块的内容审核（专家组 +媒体组），确保信息的准确性和质量 2. 技术内容收集和整理输出 |
1 | 20 | 10h/week | 800 |
| 增长策略 | 1. 负责 LXDAO Twitter 增长计划 2. 给项目组提供增长策略服务 3. 低时薪 + 结果导向激励 |
500 | |||
| Operation Advisor | 400 | ||||
| Open Bounty | 运营小组开放 Bounty，以指标为导向去给到社区成员申请指标 | 2100 | |||
| Activity | 400 | ||||
| 合计 | 12000 |
四、关键指标
- 注册成员吸引： 吸引超过 100 名新注册成员加入。
- 成员成长： 新增至少 10 名 BuidlerCard 持有者。
- 品牌影响力： 在重要社交媒体和媒体平台提高 40% 的关注度。
-
合作伙伴： 建立 5 家深度合作关系，与 15+ 合作方进行合作宣布。
BD 激励计划 —— 时薪 + 里程碑解锁 + 计划 - 媒体与宣发： 加强媒体关系，提升自媒体宣发渠道的影响力。
- 影响力： 加强有价值的关系建立和转化。
- 社区参与度提升： 显著提高 Optimism 社区活跃度和成员参与度。
- 教育项目扩展： 成功推广 Web3 教育项目，吸引更多参与者。
